Designs for Print

Considerations for preparing digital artwork or layout that will be commercially printed

Adobe Illustrator
Adobe Photoshop
Adobe Indesign

Commercial Print

Offset Lithography - Mass Production
Digital Print -
Screen Print - More of a hand rendered finish

Digital Colour Modes

CMYK (cyan, magenta, yellow and black)
subtractive colour, ink on paper

RGB (red, green, blue)
additive colour, light via monitor, projector etc

CMYK mode is used to define colour as it is when created during the printing process

Sometimes referred to as Process Colour

Inks are a little transparent so overlaying of CMYK colours with create different colours

We need to think of Colour as Ink

Swatch Pallette -  More consistent colours easier to use when using multiple things that need the same colour and to also create your own swatches


Registration - Line each colour up in the printing process


Add Used Colour - Creates a swatch for every colour found on artwork.

Global Swatch - Tints of process colours




The global swath links other swatches where applied therefore if you change the colour of the swatch it will change all swatches with that colour.


Spot Colour/Spot Ink

- During the print process another ink used.
- Ink already mixed.
- Number of inks used are cheaper.
- Economic reasons/financial considerations
- Consistency of colour
- Pantone reference system (pantone colour sample booklets)
            - Tells printer exactly what colour to print.
            - Very efficient and consistent
- Accuracy

Saving Swatches to another illustrator file

Save swatch in library Ai. 
Where its going to be saves -> Swatches
Open Swatch library -> User defined

For Photoshop save as ASE (adobe swatch exchange)
            - Do not save file in the same illustrator swatch folder.

For InDesign save as ASE in folder as content for InDesign.

Process colours 
Printed using a combination of four inks.

Global Swatches
Automatically updated throughout your artwork when you edit it. 

Spot colours
Ink that is used instead of, or in addiction to, CMYK process inks.


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