Responsive Competitions

J2O
- Re-design J2O to become more appealing to an older age group.
- Target audience is 25-30.
- Current consumption  40% 16 and under.
- Current artwork is seen as childish/chavy tacky.
- Orange and Passion fruit
- Apple and Mango
- J2O Logo must be maintained

ART INSPIRES LOVE."

"WE WANT YOU TO LIFT WALLPAPER OUT OF THE DECORATION GHETTO AND TURN IT INTO ART." 

THINK OF US AS GALLERISTS.
WE WANT TO MAKE YOUR WORK FAMOUS.
GIVE US SOMETHING GREAT AND WE’LL SHOUT ABOUT IT.
WE’RE ALL EX-ADVERTISING PEOPLE. SO YOU DESIGN IT. WE’LL SELL IT.

A Billion Lions 
- Design an album cover for band
- Pop Punk/indie
- Andy Warhol inspiration
- Grunge/pop